Some people like the convenience of a seasoning with salt in it. However, salt is cheap. We don’t want to decrease the overall value to you as the customer by adding salt to our seasoning blends. Adding salt means less of everything else in the same bottle. We wanted to increase the value to you by omitting salt.
Secondly, we figured you have your own favorite salt. Even here at the company, we have employees who prefer sea salt, while others prefer Himalayan Pink Salt. We didn’t want to choose your salt preference for you.
Thirdly, no one wants to be told how much salt to use in their food. You don’t, and we don’t either. So use as little or as much salt as you want! We won’t decide for you. That said, adding salt really brings out the flavor of this seasoning, so we definitely recommend a sprinkle or two! 🙂
Fourthly, when there is no added salt, you can make your dish more or less seasoned, simply by adjusting the amount of seasoning powder without effecting the saltiness of the dish.
We currently only make one seasoning with salt, and that’s Kitchari Spice Mix, from which we are considering removing the salt. What do you think?